Winter Sale - Up to 70% Off!

Welcome to Alice & Ivy where style is more than what you wear  it’s how you feel. Discover high-quality pieces loved by those who already know the Alice & Ivy feeling.
Wear the feeling. Live the style.

Up to 70% Off!

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Loved by Our Customers

More than 25,000+ women love our clothing, rating it 4.7/5 for its quality & style.

★★★★★
Olivia T.

Finally found a brand that's actually honest about their sizing! I'm usually a size 12 and their size guide was completely spot-on. No nasty surprises when it arrived.

★★★★★
Emma R.

“I was hesitant to spend £150 on a dress from a website I didn’t know, but I’m so glad I did. The quality is beautiful and the fit is perfect. Thank you, Zadanola!”

★★★★★
Sophia M.

“I’ve ordered here multiple times, and every experience has been excellent. The products and service are always high quality. A store you can truly trust.”

30-DAY MONEY-BACK GUARANTEE

Every order is covered by our 30-day money-back guarantee

If something is not quite right, you can return your order within 30 days of delivery, so you can shop with complete confidence.

Simple, secure and made for peace of mind

FAQ

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Our customer support is available Monday to Friday: 8am-8:30pm.

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